Case studies

Three engagements, named, with the numbers that came out of them.

Scattered points converging through a gateway into one ordered path
Module 1 of Astellas Global AI Academy
AI enablement

AI foundations had to land across time zones and languages, and off-the-shelf AI training was not specific enough for a pharma audience.

Result. NPS 28 and facilitator quality 4.2 of 5, measured on the two English sessions.

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Disconnected channel nodes joining into a single continuous journey line
Galderma POWER UP
Omnichannel

COVID removed every in-person congress touchpoint on a single Friday, with a brief to be live the following Friday.

Result. 22,000 unique HCP viewers across 117 countries. Seven days from brief to first broadcast.

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Three separate walled lanes merging into one measured channel
Boehringer Ingelheim Nordics
Transformation

Commercial, medical and digital were planning in parallel with no shared view of the customer journey, and nothing measured whether engagement was working.

Result. In-house studio paid back in 11 months. First structured investigator feedback loop in the affiliate.

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Want the version with the numbers behind the numbers?

What each engagement cost, what did not work, and what we would do differently. That conversation happens on a call, not on a web page.